Category Archives: Print

Whether you are driving down the highway, waiting at the train station or walking around a shopping center ads are everywhere, but what makes an effective display ad? An attractive/bold design is important to catch the viewer’s gaze, but how … Continue reading

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For the small businesses that run promotions for their products or services we have one golden piece of advice: make sure your promotional messages are connected to all your social media platforms. Be it e-mail blasts, tweets, or Facebook updates, … Continue reading

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As you all are very aware, today is tax day—and what is more common than a tax-induced headache? Helvetica! To offer some reprieve from filling out endless forms and rushing to make it to the post office in time, here … Continue reading

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As a copywriter who sees her words laid down on all types of mediums—websites, brochures, e-newsletters, ads, and yes, blogs—I couldn’t resist picking up a copy of Just My Type: A Book About Fonts after it was glowingly reviewed by … Continue reading

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With Fall right around the corner, now is the perfect time to refresh your marketing strategy. In celebration of Mother Nature changing her décor, try incorporating green, eco-friendly techniques. Here are six ways 341 Studios recommends getting started: 1. Have … Continue reading

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One of the biggest problems in copywriting is the use of hyperbole. The folks at dictionary.com say that hyperbole is an exaggeration or extravagant statement. We at 341 Studios say it can also undermine your company’s credibility. The most effective … Continue reading

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We had a fabulous night attending the Big W Awards! We were honored with three Big W awards last Wednesday by The Advertising Club of Westchester. Our awards included Silver for Interactive Media/Business-to-Business website for redesign of the RTi Research … Continue reading

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Yes, we know social media and mobile communications are making huge inroads in how people network and get introduced, but a business card is still a must-have marketing tool.  The difference for today is that the options for card creativity … Continue reading

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